Enter your keyword


Medfed is a multi-media platform that uses digital art, fashion and painting to challenge bleak perceptions of people with severe mental illness perpetuated in the media. Using bright colours, newspaper collage and loud puns, it looks to turn insults like ‘bunny boiler’, ‘psycho’, and ‘nutter’ on their heads and into a new and inspiring experience. Medfed’s campaigns have featured on Signal Radio, and in The Sentinel and Stafford Post.

With two degrees in Fine Art and Journalism, and further qualifications in fashion and creative writing, I guess I was always destined to be something of a multi-tasker. Writing is my main obsession, and I write at length on everything from inspiring first-person accounts of psychosis, to farming in Shropshire, and spirituality for most quality newspapers, including The New York Times. I’ve been at the helm of a peer-reviewed medical journal, a charity newsletter and a monthly magazine on financial transactions, too. All this experience I hope adds a little something special to my keynote speeches around the UK. I do try to be as candid, colourful, lively and honest as possible in all my work and like to show that living with a severe mental illness doesn’t have to limit people.

Our store